Group Interval Fitness / GiT

ABOUT THE PROJECT:

Group Interval Fitness was a high intensity training gym that had the misfortune to have its grand re-opening smack in the middle of Covid. Though the business didn’t survive, their brand lives on below. Together we extensively surveyed existing customers, then created a logo and graphics, a website in Squarespace to handle their bookings, and a complete market audit and strategy to drive traffic to the site and convert as many customers as possible. We also migrated and updated their CRM and cleaned up the data sets so they could use them in their new space.