We did an extensive needs assessment, new information architecture and a redesign of the Midwest Horse Fair site which launched in Spring 2017.
INFORMATION ARCHITECTURE + WEB DESIGN
Scroll down for before and after comparison...
We did an extensive needs assessment, new information architecture and a redesign of the Midwest Horse Fair site which launched in Spring 2017.
The old site featured a crowded, dated interface which was a little on the chaotic side.
Or, if you happen to be in town while it's happening, visit the fair!